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Our Simple 4 Step Staging Process

Kat Sellis, MBA

Kat and her team are hard working agents with Real Brokerage, in beautiful East Bay of Northern California surrounded by Napa Wine Country, San Franci...

Kat and her team are hard working agents with Real Brokerage, in beautiful East Bay of Northern California surrounded by Napa Wine Country, San Franci...

Sep 28 2 minutes read

According to the National Association of Realtors, every $100 spent on staging your home can lead to $400 in return. What's more, a staged home will sell for 17% more on average than a non-staged home.  



1. On-Site Visit & Proposal

An initial in-home appointment with a professional stager usually lasts between one and three hours. The stager will likely take photos and may draw a simple floor plan. They will determine what should stay, what should go into storage, what items might be moved to different locations, and will assess the property’s general readiness to be staged.





2. In Studio: Design Prep

If the proposal is approved, a contract will be drawn up and a staging day scheduled. My team goes through our notes & photos we took during our site visit. We would go through the photos room by room and double checking the proposal.





3. Staging Day

Staging typically takes one day, but large properties can require more time. The home will be de-staged after it has been sold or as per the contract. Before we leave, we do a once-over, to make sure every corner is covered and we are happy with the overall staging. More importantly, the home looks ready to photograph.





4. Expert Marketing

Once photographed, we can now introduce your home to thousands of potential buyers using our unique marketing strategy!




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